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[INDEX / 15 CASES]
[CAMPAIGN LOG]CASE STUDIES

Case Studies

From unsigned debuts to billion-stream songs - fifteen campaigns and what each one delivered.

15 CASES
[SET REF. 15:3]
Alternative Rock01 / 15

lolwtfitsjake

Album Campaign

A 264 page network built from scratch, driving 32M+ views.

EuropeNorth AmericaView case
Pop Punk02 / 15

The All-American Rejects

Fan Page Campaign

50 fan pages and 10M views feeding a tour and an album.

North AmericaEuropeView case
Pop03 / 15

Janet Jackson

Fan Page Campaign

132 pages activating Japanese and Western markets simultaneously.

North AmericaEuropeAsiaView case
UK Rap04 / 15

Kilo Kent

Fan Page Campaign

Building a 53 page network reaching 24M views at a $0.12 CPM.

UKView case
Pop / R&B05 / 15

Ali Gatie

Fan Page Campaign

43,000+ new fan page followers and 9M views at a $0.31 CPM.

North AmericaEuropeView case
Afro-Pop06 / 15

MOLIY x Tyla

‘Body Go’ Campaign

Building a sound from 29 to 150,000+ UGC at a $0.43 CPM.

North AmericaEuropeAfricaView case
Hip-Hop / R&B07 / 15

Joyner Lucas x Chris Brown

‘Momma’ Campaign

A tribute to their mothers, amplified to 34K+ UGC at a $0.78 CPM.

North AmericaEuropeView case
Indie Pop08 / 15

Milky Chance

Fan Page Campaign

30 pages behind a catalogue that crossed 5 billion Spotify streams.

North AmericaEuropeView case
UK Rap09 / 15

Fredo

Fan Page Campaign

14,000+ fan page followers and 8.3M views from a standing start.

UKView case
Country10 / 15

Shaboozey

Fan Page Campaign

Catalogue-built fan page network for the Grammy-winning superstar at a $0.85 CPM.

North AmericaEuropeView case
Electronic11 / 15

Billi Royce

Fan Page Campaign

16 pages built from scratch, 9.8M views at a $0.05 CPM.

EuropeView case
Folk Rock12 / 15

Mumford & Sons x Gracie Abrams

‘Badlands’ Campaign

Two superstars meet on an iconic folk ballad.

North AmericaEuropeView case
Afro-Pop13 / 15

WizTheMc

‘Wait For You’ Campaign

Converting a breakout moment with 2,000+ curated videos.

EuropeView case
Pop14 / 15

Bebe Rexha

Fan Page Campaign

Building a 12 page fan network for one of the biggest popstars.

North AmericaEuropeView case
Indie / R&B15 / 15

Renao

Awareness Campaign

Top-of-funnel reach for a developing artist at a $0.22 CPM.

UKView case
END OF INDEX15 / 15