An hour of conversation is raw material. Surge Content turns each episode into hook-tested short-form clips and runs them across a network of clip pages registered to you, so the show gains followers between episodes, not only on release day.
One episode, 40–60 clips
Send the raw file and a one-hour episode becomes 40–60 hook-tested clips, live across your pages within 2–3 hours of the drop. If you record live, clips can start going out while the show is still running.
Pages built for a show
- Clip pages: the show's own always-on presence.
- Guest cuts: each guest's moments, carried to that guest's audience.
- Moment pages: the quotable line, the debate, the reveal.
Every page is registered to you, with the credentials in your hands. If you stop working with Surge, the pages and their followers stay with the show.
How clips are chosen
Surge decodes which moments travel for a show like yours, writes the hook for each clip and A/B tests hooks across the live campaign, then puts more weight behind what wins. Every post feeds a daily review of retention, watch time, follower conversion and engagement.
Artist Friendly with Joel Madden
Surge built a network of three owned clip pages for Artist Friendly with Joel Madden. The top clip on each page:
| Page | Views on one clip |
|---|---|
| @artistfriendlypodcast | 442.2K |
| @artistfriendlyconvos | 276.3K |
| @artistfriendlyseries | 210.8K |
Those three clips alone passed 929,300 views, and a single cut drew 932 shares.
How it starts
Research and strategy typically take 2 days; most campaigns are live at scale within 7 days of kickoff. Read how a fan page network works.